It’s Ford’s turn to grab the headlines once again’
It’s Ford’s turn to grab the headlines once again
Ford is on a roll and is one of the brands we should be getting most excited about in the coming years.
Models like the Ford Mustang Mach-E show careful thought about what the market wants, and it’s the same with the fabulous new Ford Bronco. It’s not coming to the UK, but it’s another clear sign that Ford has its mojo back.
Ford mainstays are also doing well, with the Ford Focus recently beating the all-new Golf and SEAT Leon in an Auto Express group test. And the Fiesta? Well, if you want to have fun in a supermini, you know where to go. After a van? The Ford Transit family is better than ever.
The new Ford Puma and Ford Kuga SUVs, with their mild and plug-in hybrid tech, have impressed us, and are going down well in the showrooms, too. Talking of which, Ford’s position as market leader in the UK has always been down to the brilliantly run national sales company, which – again – knows what consumers want: great deals!
Perhaps most exciting of all is what Ford will do with Volkswagen’s all-electric MEB platform, which it has signed a deal to use for a new small EV. While Ford is on the way up, Volkswagen seems to be heading in the other direction. But remember, everything is cyclical; getting to the top is easier than staying there.